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- Apple, Microsoft and Google, the three most valuable brands in the world according to Brand Finance
Apple, Microsoft and Google, the three most valuable brands in the world according to Brand Finance
12-step WordPress blog creation guide | FireAid 2025: massive online charity concert set for Jan 30
Ismael Nafría & Clara Nafría
January 24, 2025 • Estimated Reading Time: 5 minutes
Good morning!
Welcome to "On the Net Today". Every Monday, Wednesday, and Friday, we bring you a handpicked selection of three valuable and interesting online resources to help you get the most out of the internet and optimize your browsing time.
Here are the three resources we've prepared for today:
Apple, Microsoft and Google, the three most valuable brands in the world according to Brand Finance
12-step WordPress blog creation guide
FireAid 2025: massive online charity concert set for Jan 30
Apple, Microsoft and Google, the three most valuable brands in the world according to Brand Finance
Brand Finance has just published its annual ranking of the world's most valuable brands, "The Brand Finance Global 500 2025".
Apple leads this list, with a value of 574.5 billion dollars, 11% more than last year. The second most valuable brand is Microsoft (461 billion dollars, up 35% from 2024).
Four of the five brands with the highest market value are from the technology sector.
The top five positions are completed by Google, which ranks third with a brand value of 413 billion (+24%), Amazon, fourth (356.4 billion dollars, +15%), and Walmart, fifth (137.2 billion, +42%).
The five brands that have increased their value the most since 2020 are, in this order, TikTok, DraftKings, FanDuel, NVIDIA and AMD.
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12-step WordPress blog creation guide
WordPress.com has published a detailed guide that walks readers through 12 steps to successfully launch a blog.
The comprehensive guide (available in English) uses WordPress.com as its platform and covers everything from conceptualizing your blog to publishing it.
Why start a blog? The article highlights several compelling reasons: sharing your knowledge and passion while helping others, establishing yourself as an expert in your field, and potentially creating an additional—or even primary—source of income.
The guide provides detailed explanations, screenshots, and practical examples for these twelve key steps:
Choose a niche and determine what you'll write about
Brainstorm a name for your blog and secure your domain
Choose a hosting plan
Select a WordPress blog theme
Add pages
Add a menu
Customize the theme design
Add blog categories
Develop a basic content strategy
Write your first blog post
Optimize your post for SEO
Promote your blog posts
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FireAid 2025: massive online charity concert set for Jan 30
Next Thursday, January 30, 2025, the charity concert FireAid will be held in Inglewood, Los Angeles County, to benefit those affected by the devastating fires in Southern California.
The concert will be hosted at two venues: the Kia Forum, starting at 6:00 PM (local time), and the Intuit Dome (7:30 PM).
An impressive lineup of artists has confirmed their participation, including Billie Eilish, Lady Gaga, Rod Strewart, Stevie Wonder, Olivia Rodrigo, Sting, Katy Perry, Alanis Morissette, Red Hot Chili Peppers, John Fogerty, and Pink, with more to be announced.
Tickets start at $99, and all proceeds—including direct donations—will go toward the immediate reconstruction of affected communities.
For those unable to attend in person, the concert will be broadcast worldwide through multiple television and streaming platforms, including Amazon Music/Prime Video, Apple Music, AppleTV app, Disney+/Hulu, Facebook/Instagram, iHeartRadio, KTLA+, Max, Netflix/Tudum, Paramount+, Peacock/NBC News Now, SiriusXM, SoundCloud, Veeps, and YouTube. The event will also be screened at AMC Theatre cinemas.
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